Monday, 6 May, 2019

Dee Poon Honored with China Fashion Gala’s Sustainability Award in New York

It is our great pleasure to announce that Dee Poon, Managing Director of Esquel Brands and Distribution, was honored with the Sustainability Award at China Fashion Gala 2019 in New York on May 1, recognizing her outstanding contributions with Esquel to bring sustainability to the forefront of global fashion industry. Dee was also invited to attend a fireside chat with Chinese fashion executives in New York and shared Esquel’s story on sustainability on May 3.

In a short video presented at the ceremony to introduce Esquel’s sustainability efforts, Dee shared our vision of Making a Difference, and our goals in fighting climate change and narrowing wealth gap – the two defining problems of our generation. She believes we are becoming a true agent of change and a force that makes tomorrow better than today.

The award was presented to Dee by China Institute Co-Chair, renowned architect Chien Chung Pei. She was honored alongside artist and fashion designer Jason Wu and award-winning actress Shu Qi.

The annual China Fashion Gala, jointly presented by China Institute & Yue-Sai Kan China Beauty Charity Fund, is a platform to champion talented Chinese designers and individuals who contribute to positioning China in the global fashion stage.

Also on May 1, renowned fashion industry magazine Women's Wear Daily (WWD) published an in-depth feature interview with Dee, covering a range of our sustainability efforts from Project Loopie to Integral in Guilin, Guangxi. Dee said it is the familial vision – inspired by her great-grandfather Tsai Shengbai – that defines the company vision as Esquel strives to grow with the community and the people.